18 Sep 2026, 09:20Larissa FrancaPeterborough, Peterborough, England, United Kingdom
Peterborough Portuguese SDA Explores Digital Evangelism with SEC Communication Director
The Mission has not changed, but the way we communicate has.
On Sabbath, 12 September 2026, the Portuguese SDA in Peterborough had the privilege of welcoming Pastor Sorin Petrof, Communication and Media Director of the South England Conference, for a special day of worship, fellowship and learning.
The morning began with worship, followed by Pastor Sorin’s message, “Looking for My Brothers”, based on Genesis 37:12–17. The service also included Communion and foot washing, giving the church family a meaningful opportunity to reflect and worship together.
After lunch, we gathered again for the afternoon training, “Proclaiming Christ in the Digital Space.”
The session started with a simple but important question: What does evangelism look like in the 21st century?
As Pastor Sorin took us through the evolution of communication, from oral storytelling and writing to print, electronic media, the internet and today’s digital world, one thing became clear: the way people communicate has changed dramatically, but our mission as a church has not.
The afternoon was not simply about learning how to use social media. It was about understanding how we can use the spaces where people already spend so much of their time to build genuine connections and share Jesus in a meaningful way.
Storytelling was a big part of the training. We explored how authenticity, relevance, simple language, visuals and personal experiences can help us communicate our faith more effectively. It was also a reminder that behind every view, comment, like or follow is a real person, and reaching people should always be more important than reaching numbers.
Pastor Sorin also shared four biblical approaches to communicating faith:
Damascus – Acts 9: Share your personal story and how Jesus made a difference in your life.
Emmaus – Luke 24: Walk alongside people, allowing faith to become part of their everyday journey.
Athens – Acts 17: Connect faith with the questions and conversations happening in the world around us.
Samaria – John 4: Keep it personal and simple; sometimes a genuine conversation is all it takes.
Together, these approaches showed us that there is no single way to reach everyone. We may communicate differently, but the purpose remains the same: Connecting people with Jesus.
The afternoon ended with an open Q&A, giving everyone the opportunity to ask questions and discuss some of the real challenges and opportunities of sharing faith online. We left encouraged to see communication not simply as something a media team does, but as another opportunity for the whole church to take part in the mission.
Technology will continue to change, and the way we communicate will continue to evolve. But the gospel remains the same, and so does our calling to share it. As we move forward with the OneVoice27 vision, may we remember that this mission belongs to all of us – one voice, one purpose and a mission for all.
We would like to express our sincere gratitude to Pastor Sorin for taking the time to visit our church and for sharing his knowledge with us. May God continue to bless him and his ministry as he serves and inspires others to share the gospel in meaningful ways.
On Sabbath, 12 September 2026, the Portuguese SDA in Peterborough had the privilege of welcoming Pastor Sorin Petrof, Communication and Media Director of the South England Conference, for a special day of worship, fellowship and learning.
The morning began with worship, followed by Pastor Sorin’s message, “Looking for My Brothers”, based on Genesis 37:12–17. The service also included Communion and foot washing, giving the church family a meaningful opportunity to reflect and worship together.
After lunch, we gathered again for the afternoon training, “Proclaiming Christ in the Digital Space.”
The session started with a simple but important question: What does evangelism look like in the 21st century?
As Pastor Sorin took us through the evolution of communication, from oral storytelling and writing to print, electronic media, the internet and today’s digital world, one thing became clear: the way people communicate has changed dramatically, but our mission as a church has not.
The afternoon was not simply about learning how to use social media. It was about understanding how we can use the spaces where people already spend so much of their time to build genuine connections and share Jesus in a meaningful way.
Storytelling was a big part of the training. We explored how authenticity, relevance, simple language, visuals and personal experiences can help us communicate our faith more effectively. It was also a reminder that behind every view, comment, like or follow is a real person, and reaching people should always be more important than reaching numbers.
Pastor Sorin also shared four biblical approaches to communicating faith:
Damascus – Acts 9: Share your personal story and how Jesus made a difference in your life.
Emmaus – Luke 24: Walk alongside people, allowing faith to become part of their everyday journey.
Athens – Acts 17: Connect faith with the questions and conversations happening in the world around us.
Samaria – John 4: Keep it personal and simple; sometimes a genuine conversation is all it takes.
Together, these approaches showed us that there is no single way to reach everyone. We may communicate differently, but the purpose remains the same: Connecting people with Jesus.
The afternoon ended with an open Q&A, giving everyone the opportunity to ask questions and discuss some of the real challenges and opportunities of sharing faith online. We left encouraged to see communication not simply as something a media team does, but as another opportunity for the whole church to take part in the mission.
Technology will continue to change, and the way we communicate will continue to evolve. But the gospel remains the same, and so does our calling to share it. As we move forward with the OneVoice27 vision, may we remember that this mission belongs to all of us – one voice, one purpose and a mission for all.
We would like to express our sincere gratitude to Pastor Sorin for taking the time to visit our church and for sharing his knowledge with us. May God continue to bless him and his ministry as he serves and inspires others to share the gospel in meaningful ways.
